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RichardM

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After Automating Order-Taking, Fast Food Chains Had to Hire

by RichardM » Sun Dec 10, 2017 11:32 pm

Blaine Hurst, the CEO and president of Panera, told me that because of its new [self-service] kiosks, and an app that allows online ordering, the chain is now processing more orders overall, which means it needs more total workers to fulfill customer demand. Starbucks patrons who use the chain's app return more frequently than those who don't, the company has said, and the greater efficiency that online ordering allows has boosted sales at busy stores during peak hours. Starbucks employed 8 percent more people in the U.S. in 2016 than it did in 2015, the year it launched the app...

James Bessen, an economist at Boston University School of Law, found that as the number of ATMs in America increased fivefold from 1990 to 2010, the number of bank tellers also grew. Bessen believes that ATMs drove demand for consumer banking: No longer constrained by a branch's limited hours, consumers used banking services more frequently, and people who were unbanked opened accounts to take advantage of the new technology. Although each branch employed fewer tellers, banks added more branches, so the number of tellers grew overall. And as machines took over many basic cash-handling tasks, the nature of the tellers' job changed. They were now tasked with talking to customers about products -- a certificate of deposit, an auto loan -- which in turn made them more valuable to their employers. "It's not clear that automation in the restaurant industry will lead to job losses," Bessen told me.

Full Story Here: https://www.theatlantic.com/magazine/archive/2018/01/iron-chefs/546581/
Richard Lord Meadows, Earl of Vienna, Marquess of Morgantown and Westover, Baronet of Parkersburg, and West Virginia’s Ambassador to the Portland Neighborhood.
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Mark R.

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Re: After Automating Order-Taking, Fast Food Chains Had to H

by Mark R. » Sun Dec 10, 2017 11:47 pm

That's an interesting article. Hardly what most critics thought would happen.
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Mike Hardin

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Re: After Automating Order-Taking, Fast Food Chains Had to H

by Mike Hardin » Mon Dec 11, 2017 10:59 am

Mark R. wrote:That's an interesting article. Hardly what most critics thought would happen.


Many of the critics I saw were of the "You're not worth $X/hour" variety so I wouldn't take their word at much.

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