Jeremy Markle wrote: There is a logical, if totally obscure reason for calling it Kentucky Light. It is rather interesting , but makes demands well beyond most attention spans. In a nutshell, the beer was formulated by one Dr. Joe Power of the Sieble Institute in Chicago, IL, and formerly of the Peter Hand brewery (later Meister Brau) where the process of brewing "light beer" was invented. As a global leader in yeast technology, we (Alltech) have connections with Siebel and Dr. Power, and the formulation of our Kolsch was a collaborative effort. That's the official reason we call it a "light beer". So it's more of an homage than a simple marketing ploy. But I totally understand why people are dismissive. It's too bad, because it really is a good representation of the Kolsch style and a great summer beer.
I've honestly never tried the Kentucky Light due to the name. I had no idea that it was a Kolsch style. I might have to travel south a few miles and pick one up.