PR: Saturday Martinis, Father's Day beer dinner @ Limestone

[Robin Garr]

Absolut Martini Saturday
Come join us in the bar at Limestone Restaurant every Saturday starting
on the 13th of June from 5pm-10:30pm for $6.50 Absolut Martinis
and $5.00 bar apps. Absolut will donate meals to
Kentucky Harvest for every bottle of Absolut sold at Limstone Restaurant.
Our Absolut Martini list has 13 different Martinis.
Come try some of your favorite Absolut flavors.
In an Absolut world no one goes hungry.

Father's Day Beer Dinner
On Father's Day Eve, Saturday June 20th, Limestone Restaurant is hosting
a special family evening in honor of Dads. We will be serving a five-course dinner
pairing a different beer from around the world for the adults. A guest speaker
will offer some insights on the beers.
Dad will also receive a complimentary menu packet detailing the recipes for the
marinades, rubs, and dressings served during the meal for his grilling adventures
the rest of the summer.
We will also be sending Dad home with a pouch of bourbon barrel wood
chips for the grill. Adults $45.00 inclusive, 13 to 18 years old $15.00 inclusive,
12 and under NO CHARGE.

Father's Day Brunch
Enjoy a Father's Day brunch on Sunday, June 21st from 10:00am -2:00pm.
We will be carving top sirloin on the carving station. We will feature many other
special items such as barbecue ribs, roast chicken, fried catfish, eggs benedict, omelettes made to order,
peel and eat shrimp, fresh fruits, salads, desserts and much more.
The price of the brunch is $13.95 for adults, $12.95 for seniors, $9.95 for children 6-12 yrs.
5 yrs. and under are free. We look forward to serving you.

Limestone is located at:
10001 Forest Green Boulevard
Louisville, KY 40223
Phone: 502.426.7477
Fax: 502.426.7479

For more information (dress code, parking, map, etc.) or to make reservations at
Limestone:
http://www.opentable.com/restaurant_pro ... stref=2660

A "different beer" seems appropriate, but, er, which ones?

Bud, Bud Light, Bud Ultra, Bud Select and Bud Chill?

Bud, Bud Light, Bud Ultra, Bud Select and Bud Chill?

I know at least one Louisville wholesaler who'd be delighted with such a lineup. It might be the same one who took offense to my comments in LEO last year. Just try to find a sense of humor at the A-B bunker at their new headquarters in Belgium. You won't.

But seriously ... I looked on the web site mentioned in the Limestone release as well as the official restaurant site, and neither place did I see any indication of the beers being paired.

But, gently: Isn't that much of the point in having a beer dinner, i.e., knowing the pairings?

But, gently: Isn't that much of the point in having a beer dinner, i.e., knowing the pairings?

Yeah, but what if Dad likes beer but his children or wife does not. And they see this advertisement and think, "that's perfect for dad." Only dad would care about the pairings, and if it's a surprise gift, well part of the surprise will be finding out what the pairings are when he gets to dinner.

Roger, I completely agree with you, but don't think the knowledge you want is probably the same knowledge many people making reservations will want or need. For many, it's probably a simple equation:

Dad + Dinner + Beer = Happiness.

Now, if it does turn out to be the Bud 5-pack, there might be a little less happiness.

My guess is they haven't paired the beers yet, or they surely would have included that info in the press release.

I'll bet they'll come along with that info a wee bit later, but in the meantime they wanted people to know the dinner was happening so they could make plans and reservations accordingly. Every wine or beer dinner I've been involved in, we wrote the menu first and then paired dishes with the appropriate beverages.

This:

Dad will also receive a complimentary menu packet detailing the recipes for the
marinades, rubs, and dressings served during the meal for his grilling adventures
the rest of the summer.

is a stroke of genius, IMO.