by Leslie Stewart » Tue Mar 04, 2008 1:54 pm
Just now saw this and thought I should chime in since my name was mentioned earlier in the thread. I've not been directly involved with either the Keep Louisville Weird campaign nor the Louisville Independent Business Alliance since July of 2006, so I'm sorry if any KLW participants weren't adequately notified of subsequent developments or happenings. That was part of the problem - we just didn't have the infrastructure to accommodate the interest generated by the initial campaign. And, unlike Louisville Originals, which had a uniquely common thread for forward movement, it was difficult for KLW/LIBA to make certain decisions on the very topics mentioned - how does one determine weirdness? After all, local franchise owners still consider themselves local citizens, and some of them own locally-based franchises. Not all participating businesses were especially keen on being deemed "weird," either, which is why the Buy Local First campaign is useful and important. Another issue has been finding common ground for the group's direction amongst such a diverse group of retailers such as book and record stores, and service providers such as waste management companies and payroll services. Very difficult, even with great people on the board and the good support of the American Independent Business Alliance (AMIBA). I'm thrilled that the organization is reclaiming its momentum and getting some new press, though, and if anyone has any questions, please contact Julie Purcell directly through the KLW website.
BTW, LEO, although owned by an Erie, PA entity, is totally committed to the Keep Louisville Weird and Buy Local First campaigns, and has already given the group tremendous amounts of free advertising over the years as well as significant editorial space, and their target demographic is the one these businesses want to reach.
Last edited by Leslie Stewart on Tue Mar 04, 2008 5:38 pm, edited 1 time in total.