by Broc Smith » Sun Mar 02, 2008 11:42 am
[/quote]
From personal experience the numbers you use for wine look very low, I think a more realistic number would be about 75% or so. Liquor is also much higher than the numbers you quote, it's a little more dependent on the brand and I'm sure it exceeds 50% except for occasional specials. I really don't have a good feeling for the beers since I very seldom drink beer but considering most normal beers costs less than $1.00 per bottle when bought in a store and at least $2.00 when bought at most restaurants they too look like they're much higher than your numbers[/quote]
Mark-
I'll show you. 33.8 oz. in a liter. If the well vodka costs $5.50 per liter when purchased by the case, a 1.5 oz. serving costs the establishment 24.4 cents. If sold for only $3, the liquor cost is 8.1%
Lets say a liter of popular premium vodka costs $35, a 1.5 oz. serving costs the establishment $1.55. If sold for $6 (very reasonable) the liquor cost is 25.9%
It is fair to say that most place mark up their liquor 4-5x. Even with those mark-ups, after all bills and expenses are paid the house may only profit 4 cents on the dollar (depending on overhead, sales, etc.)
Carla-
Sorry to get away from your point, but I do agree that prices have caught up. It's rare to find a good sit down lunch w/ drink and tip for under $12, unless you go to El Nopal. <<< I highly recommend the Chicken Taquitos